Art Direction
Website Design
Art Direction & Website Design.
The long-standing asset management thought-leadership publication, Benchmark was ready to move into digital.
They wanted to evolve beyond their paper magazine to modernise the way they publish, manage content and serve more tailored and relevant articles to wider audiences.
Benchmark looked to Control Studio to deliver an impactful and confident digital experience, one that mirrored their brand. We maintained an editorial and bespoke feel on each article page to separate them from their competitors and to pay homage to their original print magazine. That led to the creation of a robust CMS that allowed authors to freely build editorial interchangeable components to bring each article page to life.